Tobii Pro Blog eye tracking

Tobii Pro Blog

Discover how eye tracking is used to understand human behavior. We explore the many applications of eye tracking as an assessment and research tool, share expert knowledge, advice and case studies.
Person working on a part in a production factory

See how you can improve your Standardized Work

Lean manufacturing expert Russell Watkins explains the use of eye tracking to reveal where and how you can optimize Standard Operating Procedures to increase safety, quality, and delivery.

Eye tracking in a smart factory

The new way to train a workforce – just by looking

Many manufacturers are currently battling the skills gap and grappling with the challenges of adapting to new technology, but a solution to their problems could be within sight.   

Tobii Pro Glasses 2 used for professional football training and performance improvements

Eye tracking in elite sports: How to make it to the World Cup

Technology continues to narrow the margins between winning and losing. Eye tracking allows coaches and trainers to see what their players see.

Tobii Pro VR Analytics is used for consumer journey testing with eye tracking in VR environments

Why you can’t afford to ignore VR analytics

The combination of eye tracking and VR can uncover the factors that drive human attention across an unlimited number of hypothetical scenarios. In this post we explore a few of them and how VR analytics will change the way we conduct studies today.

Tobii Pro Glasses2 Helmet edition is used for the goalkeeper training in ice hockey

Wearing a helmet and eye tracking glasses? No problem.

Tech innovation expands applications of eye tracking research in sports and occupations requiring helmets.

Professor Daniel Beliavsky wearing Tobii Pro Glasses 2 while playing piano

How eye tracking gives insight into musical minds

Ever wondered how a professional musician's mind and body work in harmony to create a seamless performance? Find out with eye tracking.

F1 eye tracking

What’s the formula behind an F1 driver? Eye tracking could uncover the recipe for success.

Nico Hülkenberg is first to wear eye tracking glasses, revealing his visual attention and quick reaction times while driving a Formula 1 car. Tobii Pro Glasses 2 enabled the first true insight into what a Formula 1 driver actually sees.

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