Extended reality
Delivered as a system-on-chip, eye tracking for XR generates deep insights about a person, such as what they are looking at, pupil sizes, head tilt, and blink rate. Eye tracking is crucial for XR because it creates a communication channel between users and devices and enables foveation techniques to ensure a viable ecosystem.
Eye tracking — an essential element of the XR ecosystem
The XR ecosystem
The XR ecosystem relies on collaboration among stakeholders with widely varying business strategies, goals, and customers. Yet everyone involved — developers, content creators, device manufacturers, system builders, and network operators — recognizes the need for deep user insights and high-quality intuitive and immersive user experiences. And because it lends everyone a helping hand, eye tracking has become one of the most sought-after technologies in XR.
The latest headsets that include Tobii technology
PlayStation®VR2
HP Reverb G2 Omnicept Edition
Pico Neo 3 Pro Eye
HTC Vive Pro Eye
Value for everyone
Device optimization
Eye tracking is an essential XR technology because it helps optimize devices with dynamic foveated rendering and promotes comfort.
UX and insights
Building authentic and immersive UX in XR requires eye tracking to gain insight into the user, how they feel, and what captures their attention.
System optimization
Lightweight headsets, off-device remote processing capabilities, and split architecture technologies are three keys to XR system optimization.
Fields of use
We work with a range of partners in a variety of industries like healthcare, scientific research, and gaming. We help deliver innovative services, design iteration, and uncover solutions to previously unsolvable problems.
Related products
Tobii Lens Technology
Tobii Lens Technology is a cold lens-casting manufacturing solution for producing high-grade lightweight lenses required by next-gen XR devices and eyewear, such as prescription glasses.
Tobii XR integration platforms
Eye tracking is highly adopted in XR, delivering immersion, performance, and feedback — value for everyone in the XR ecosystem.
Tobii Ocumen
Tobii Ocumen is a premium eye tracking solution for efficient development of advanced analytical applications in VR.
XR headsets
XR headset manufacturers, users, and developers are all looking to eye tracking to overcome the challenges of delivering the best possible user experience with available system resources.
Tobii IP licensing
Tobii holds one of the world’s largest patent portfolios related to eye tracking, attention computing, human behavior, and associated technologies.
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