man shopping using eye tracking glasses

This year, IIEX Behavior is a free, 2-day virtual event where they explore advances in behavioral science and provides real-world applications to the ever-changing purchasing climate. As consumer behavior shifts dramatically, both researchers and brands are looking to understand, measure, and drive these new habits.

Be sure to tune in on 7/22 at 4:30 PM EST when Mike Bartels, our Director of Marketing Research and User Experience will lead a Braindate session and interactive workshop.

You can find more information about the conference find here.