This course is for anyone who wants to learn the fundamentals of eye tracking research. There are no prerequisites and researchers from the fields of UX and market research are very welcome.
· Presentation and first experiences
· Brief introduction to the topic Eye Tracking
· Setup Examples (slideshow with photos and explanation of setup incl. advantages and disadvantages, briefly the topic emotion measurement)
· Study design (process and methodology) and data preparation
· Discussion: Reflections on case studies / project requests (Customers can contribute here own interests)
· Exercise: Working with Tobii Pro Studio
This workshop will be held in German.
Price includes course, course materials, coffee breaks and lunch.
Payment options: Credit card.
If you wish to pay by Invoice, please send an email to jorg.hoheisel@tobii.com
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This course is taught Patrick Gallitz. He has many years of experience in marketing research, usability and consulting. He is a part time lecturer in Marketing Research at the DDA - German Dialogue Marketing Akademie GmbH and at Macromedia University for Media and Communication. In addition, Mr. Gallitz holds a lectureship at the DHWB Karlsruhe. Since September 2010 Mindfacts and its CEO Patrick Gallitz are official partners of Tobii Pro.
As Tobii Certified Instructor he leads courses and does trainings for all current eye tracking systems by (T-Series, X-Series, Tobii Glasses) of Tobii Pro.
The cancellation of your registration can be done without any costs up until 2 weeks before the course. After this period and until 7 days before the course, Tobii will charge 50% of your registration fee. If the cancellation is made 7 days before the course, or you do not show-up at the course, you won't be entitled to claim any fee refund.
Mies-van-der-Rohe-Straße 8, 80807 München
Description of the course content and also details about the instructor are available in German:
Patrick Gallitz verfügt über langjährige Erfahrung in den Bereichen Marketingforschung, Usability und Consulting. Als Dozent für Marketingforschung ist Patrick Gallitz unter anderem an der DDA – Deutsche Dialogmarketing Akademie GmbH und an der Macromedia – Hochschule für Medien und Kommunikation tätig. Zudem hat Herr Gallitz ein Lehrauftrag an der DHBW Karlsruhe inne.
Seit September 2010 ist Mindfacts offizieller Partner der Tobii Technology GmbH.
Als Tobii Certified Instructor führt Geschäftsführer Patrick Gallitz vor allem im Hochschulbereich Schulungen und Trainings für alle gängigen Eye Tracking Systeme durch (T-Serie, X-Serie, Tobii Glasses) der Tobii Technology GmbH durch.
