This handy guide will show you how you can get inside the mind of the shopper and see through their eyes – literally!
We’ll take you through consumers’ decision-making processes and talk about how you can improve ROI at every stage, whether it’s attracting attention, streamlining shopper reasoning or influencing decision-making. Finally, we’ll go over different ways you can stay ahead in the ever changing, competitive world of retail.
Tobii Pro is the world’s leading partner of eye tracking and analytics services for consumer research. We help our partners understand human behavior at its most natural. With essential eye tracking insights, we enable professionals to drive change and increase ROI.
We offer flexible hardware and software packages for all types of research initiatives. Whether it’s a screen-based eye tracker, wearable glasses or even Virtual Reality integration; our complete eye tracking solutions are available for purchase or rental.
Our experienced team is on hand to help you decide what package is right for you.
We offer full training and support so that you can harness the power of using eye tracking technology as part of your cutting-edge research suite.