Wearable eye tracking and ethnographic field methods – an autonomous approach

Webinar Tobii Pro Glasses 2 Applied research
In this 30 minute (20 minutes + time for questions) webinar we will walk you through an ethnographic pilot study of young peoples’ reading behavior and media usage.

Time

Place

Online

Pricing

Free

Objective:

Our objective is to give you an understanding of how wearable eye tracking can be used in an ethnographic research context. After this webinar you will know more about Tobii Pro Glasses 2 and how they can be used to collect data in the field. You will get an idea of what kind of insights wearable eye tracking can provide and ideas of ways you can incorporate wearable eye tracking into a project of your own.

Topics:

The webinar will cover the following topics:

  • Research context, questions and challenges
  • Eye tracking tools and methods
  • Fieldwork and analysis of data
  • Unique insights from eye tracking data
  • Future outlook

Audience and prerequisites:

This webinar is for anyone who wants to learn more about wearable eye tracking used in an ethnographic research context. No prior knowledge or experience in eye tracking or related subjects is needed. The webinar is suitable for ethnographers, social scientists or any other researcher interested in exploring new field methods. 

About the Instructor:

This webinar is hosted by Daniel Scheffold from Tobii Pro in Stockholm, Sweden.

 

If you are unsure about the start time in your time zone you can use a tool such as the http://www.thetimezoneconverter.com/  to convert the time into the the time in your location.

Register here!