Eye tracking is used in studies to examine education and learning processes. In addition, classrooms and labs are being equipped with this technology in order to teach tomorrow's workforce how to employ eye tracking in different fields.

Understanding different aspects of learning

Eye tracking is a great tool to study visual attention and social interaction in all learning settings. By understanding how different aspects of the knowledge process shape educational outcomes, researchers can effectively design, evaluate, and improve education.

Eye tracking helps you discover:

  • Differences in information gathering
  • Differences in problem-solving skills
  • Differences in learning strategies
  • Social interaction patterns from the teacher to the student
  • Social interaction among students to support the learning process
  • How different educational materials work


Slovak University of Technology in Bratislava

The Faculty of Informatics and Information Technologies at the Slovak University of Technology, the largest and oldest university of technology in Slovakia, has introduced a fully-equipped eye tracking classroom, as well as an eye tracking lab. Read more

Kennesaw State University

Eye tracking was used in this preliminary research study by Kennesaw State University to investigate student gaze patterns during physical science lectures. It discovered that classroom attention is impacted by various factors throughout the duration of the lecture. Read more

Western Kentucky University

Eye tracking was used in a visual communication research project on information concerning potable water. Researchers from Western Kentucky University investigated the effectiveness of visual design on instructional materials intended to educate West African residents about personal and public water use, water pollution and conservation. Read more

University of Bucharest

Recognizing a need for academic institutions to keep abreast of the rapidly changing business landscape and labor market needs, the Faculty of Sociology and Social Work at the University of Bucharest has introduced a new course on eye tracking research methodology to their curriculum. Read more

Products and services

Tobii Pro offers hardware and software, along with training and support, for the study of education in different contexts. We have flexible solutions that enable research both in real-world environments and in lab settings.

We have created eye trackers with a range of capabilities- from easy-to-use live viewing in order to get immediate insights to more advanced solutions for the full spectrum of qualitative and quantitative analysis.

Tobii Pro instructor shows the class how to calibrate Pro Glasses 2.

Equip a lab or classroom

Our experts help universities equip research labs and classrooms with both eye tracking technology and curriculum development.

We provide specific package options for a variety of research settings. These tailored offerings include a range of eye trackers, licenses for our analysis software, and an extensive spectrum of knowledge resources and services, including support for curriculum development.

If you are looking to build a state-of-the-art eye tracking lab, we can help. Our consultants' practical experience allows you to begin quickly and efficiently, so you can focus on your research and education goals.

Learn more about lab and classroom packages (link).

Tobii Pro Glasses 2

This wearable eye tracker is ideal for research in the classroom or in any real-world education environment. The system's lightweight and unobtrusive design allows you to capture the most natural subject behavior.

Learn more about Tobii Pro Glasses 2.

Tobii Pro X2 and X3

The Tobii Pro X2 and X3 eye trackers are screen-based solutions suitable for a broad range of education studies. The compact form-factor allows this technology to be used in any research involving a TV or monitor.

  • Mounts directly on TVs or monitors
  • Works with studies of projections
  • Ideal for virtual environments

Learn more about the Tobii Pro X2 or X3.

Tobii Pro T60 XL

This widescreen eye tracker is integrated into a 24" screen. This system is commonly used in studies of package design or advertising, as well as for infant research.

Learn more about Tobii Pro T60 XL.

A woman looks at the Tobii Pro TX300 screen.

Tobii Pro TX300

The Tobii Pro TX300 offers a 300 Hz sampling rate with superior precision and accuracy. The real-time synchronization of eye tracking with various biometric solutions (i.e. EEG, heart rate, skin conductance measurements) enables the simultaneous examination of different physiological responses and eye movements.

Learn more about Tobii Pro TX300.

Tobii Pro Studio

Software for the analysis and visualization of data from our screen-based eye trackers, in both qualitative and quantitative research. Pro Studio supports the entire workflow, from study design and live viewing, to generating heat maps and analyzing data.

Learn more about Tobii Pro Studio.

  • Moro, R., & Bielikova, M. (2015). Utilizing Gaze Data in Learning: From Reading Patterns Detection to Personalization. Presented at the CEUR. UMAP 2015 Extended Proceedings, Dublin. Retrieved from
  • Antonietti, A., Colombo, B., & Di Nuzzo, C. (2015). Metacognition in self-regulated multimedia learning: integrating behavioural, psychophysiological and introspective measures. Learning, Media and Technology, 40(2), 187–209.
  • Lee, H., Kanakogi, Y., & Hiraki, K. (2015). Building a responsive teacher: how temporal contingency of gaze interaction influences word learning with virtual tutors. Royal Society Open Science, 2(1), 140361–140361.

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