Eye tracking study of package design led to 15% sales growth

Stratégir tests new and existing products using purchase process simulations and high-definition virtual shelves. Eye tracking completes impact evaluations of packages and shelf positioning. Conclusions drawn from this package design study resulted in a 15 % sales growth.


Eye tracking to measure impact

Eye tracking and consumer feedback to measure attractiveness

An example of an updated package, which generated a sales growth of 15%

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